Joined the Community:1045
About Us Campaigns Services OPEN
Joined the Community:1045

About Us

Our Mission

WeAreOpen’s mission is to show millions of people that openness is a value for organizations. We help businesses and employees experience, learn and demonstrate the benefits of inclusion. 

We do so through building the community of openness-promoting businesses and employees, offering services and insights, and creating campaigns with a coalition of businesses to show to millions that it is worth to be open.

The initiative was founded in 2013 by Prezi, espell, and Google with the idea to show that being open is not only the right thing to do, but it is necessary for businesses to succeed, and it makes people feel safe and happy at their workplace. WeAreOpen grew from a volunteer project to an emerging nonprofit social enterprise that works together with its 1,000+ member companies and organizations, with influencers, and local and international business leaders, experts, and academics to create a positive impact for current and future employees in Hungary and beyond.

WeAreOpen Manifesto

Being open is a good thing. As open companies, we regard it as a fundamental corporate value that our employees and our partners are judged solely on the basis of their actions and their work performance, and without regard for their sex, age, sexual orientation, national or ethnic background, political convictions, physical abilities, or other characteristics.

Our openness – to new ideas, innovative solutions, to one another and to the world – is one of the keys to our success.

We know that there are lots of you out there who share our values. (WeAreOpen) has been created for those companies, organisations and communities that would like to join us in a commitment to openness and to inspire others to do the same.


Principal Sponsor

Building a more open workplace for all

Who are we? WeAreOpen is a nonprofit that creates campaigns with a coalition of businesses to promote diversity and inclusion for millions, and helps companies become more open by offering services, workshops, talks and consulting. Our mission is to demonstrate that openness is a value for organizations: it’s the right thing to do and it also makes business sense. We help businesses and employees experience, learn and showcase the benefits of inclusion. 

The journey from a passionate volunteer project to an emerging nonprofit social enterprise: this is where it all started! WeAreOpen was founded in 2013 by Prezi, espell and Google with a clear idea of promoting and helping organizations understand and experience the benefits of openness at the workplace. 1,000+ companies and organizations publicly joining WeAreOpen; 150+ public commitments from companies to improve gender equality at their workplace in a given year; 100+ CEOs, and many company groups attending Budapest Pride march to support LGBTQ inclusion; and hundreds of publicly shared videos and stories from well-respected public figures about why being open is a good thing and a value for both organizations and society.

Through the years we have worked together with dozens of academics, researchers, business leaders, entrepreneurs,  experts, public figures, bloggers, artists, entertainers and many others to fulfill our core mission of openness. Along the way, we managed to create a real-life community – the OPEN Community – formed by our founders, members, partners, supporters, advocates and more.

Highlights of WeAreOpen's journey

At WeAreOpen, we aim for genuine influence on diversity- and inclusion-related tasks in the professional world. We position ourselves as thought leaders that are present both at corporate events and other major conferences and events such as the Aspen Conference, Brainbar Budapest and the Glamour Women of the Year gala. We constantly give talks and presentations at town-hall meetings, corporate events and regional executive meetings as experts and consultants in diversity. 

To address recent challenges of diversity and inclusion, in 2016 we established OPEN Conference, the international diversity conference for business leaders. OPEN Conference aims to push boundaries to create a real-life community of forward-thinking business leaders and experts in order to build a more inclusive workplace. In 2019 the OPEN Spotlight was founded to honor the outstanding accomplishments of companies and organizations that made an impact on diversity and inclusion internally. OPEN Conference includes a handful of services such as presentations, talks, workshops and consultation.

In 2013 for the first time ever WeAreOpen took its supporters to Budapest Pride with a joint float to show public support for LGBTQ+ people, colleagues and friends. In the past 2 years: we brought together 100+ business leaders and 2000+ of their co-workers to march with us at Pride. In 2019 for the first time in Hungary the joint statement of business leaders was featured in the print issue of Forbes Hungary saying they’ll join us at Budapest Pride in support of LGBTQ+ people. 

Beyond Pride month, on Valentine’s Day we launched a public campaign asking famous Hungarian musicians to rewrite their love songs in a manner that supports same-sex relationships and LGBTQ+ inclusion. 

Besides LGBTQ+ inclusion we aim to focus on topics such as gender equality, Roma and ethnic inclusion and disability awareness. We have participated in the Rehab Critical Mass initiative as part of our disability awareness efforts. As for promoting openness as a general value for both organizations and society, we launched a national video campaign featuring artists, writers, journalists, athletes and many others who shared their personal stories about experiencing openness. 

Taking the next step: to help companies improve their internal gender balance, in 2018 we launched the Two Steps for Companies Program – a data driven approach for organizations to measure how their employees feel, and using this data, provide action items to make further improvements. It also includes a data-driven Certificate to recognize an organization’s achievements. 

In 2019 we launched the exclusive OPEN Backstage arts  & culture event series to bring together our OPEN Community on a regular basis to meet and get inspired by outstanding performances, talks, screenings and many other exciting programs in line with our core values of diversity and openness. 

For organizations that would like to take a step further, support our mission and strive to be part of the community of openness-promoting organizations, we launched the Supporting Circle.  Members of the Supporting Circle can enjoy access to OPEN Backstage events. 

In 2016, the WeAreOpen’s board of directors was established including business leaders who support openness and diversity such as Péter Árvai, co-founder and CEO of Prezi; Miklós Bán, CEO of espell; Richárd Schuster, Google PR lead Europe, Middle East, Africa; and Kevin A. Murray, Citi CEO for Central-Europe and country head for Hungary. In 2019, our board grew with two Poland-based members: Karolina Marzantowich, The Heart head of blockchain; and Grazyna Piotrowska-Oliwa, Virgin Mobile Polska and Virgin Mobile CEE, CEO.

We are proud to be able to achieve all of this in cooperation with the community of open companies and organizations, with our sponsors, partners, supporters, advisers and friends.


Csaba Faix

Partnership Lead

Viktoria Vermes

Project Manager

Viktoria Popper

Project Manager

Edit Novák

Project Manager​

Balint Gebei

Project Manager

Anita Zsurzsán


Dalma Kormos

PR Lead

Karan Vir Arya

Marketing Manager

Board of Directors

Peter Arvai

Chairman WeAreOpen Board of Directors; Prezi, CEO and co-founder

Kevin A. Murray

Citi, CEO for Central-Europe and Country Head for Hungary

Miklos Ban

espell, CEO

Melinda Miklós

WeAreOpen, CEO

Richard Schuster

Google, PR Lead, Europe, Middle East, Africa

Grazyna Piotrowska-Oliwa

Virgin Mobile Polska and Virgin Mobile CEE, CEO

Karolina Marzantowicz

The Heart, Head of Blockchain

Advisory Committee

Zdravka Demeter Bubalo

MOL Group, HR Vice President

Dr. Jane Ellis

Citi, Regional Head (EMEA) of Citi Shared Services (CSS), Enterprise Supply Chain (ESC) and Head of Budapest Service Centre

Laszlo Hajdu-Nemeth

Morgan Stanley, Executive Director

Sofia Sharkova

Google, Diversity and Inclusion Manager, Europe, Middle East, Africa

Melanie Seymour

BlackRock, Head of BlackRock Hungary

Helga Sasdi

Publicis Group Hungary, CEO


What is the WeAreOpen initiative? Why was it set up? What is its mission?

We know that many people in Hungary share our values, and we believe that it’s important to make this public. The WeAreOpen initiative, along with its webpage, has been created for companies, organisations and communities that would like to join us in expressing a commitment to openness and inspire others to do the same.

Who was the initiative founded by?

The initiative was founded by espellGoogle and Prezi.

Who are its members?

Over a thousand companies, organizations and communities that agree being open is a good thing have joined WeAreOpen.

Who can sign up?

Any company, organisation or community that agrees with our goals and is not affiliated with any political party.

How can organisations sign up?

If they agree with our manifesto, they can simply sign up by filling out this form. It’s as easy as that. We’ll then display the participating organizations on our website so everyone can see that they agree being open is a good thing.

What can I do to get more involved with WeAreOpen?

Organizations and companies are welcome to join the Supporting Circle, get a Supporting Membership or get annual sponsorship opportunities. We encourage you to find out more on our website or contact us for further inquiries. 

– What do the participating organizations commit themselves to?

Nothing more and nothing less than what is set out in our manifesto.

– How can I learn about the latest activities?

On our website and through our Facebook page, LinkedIn and Instagram pages. We’ll also keep participating organizations updated by email. You can sign up for our newsletter here.

– Where can I get to know more about WeAreOpen’s Privacy Policy?

You can read about our Privacy Policy here or download it as a pdf here.

– How can we get in touch with WeAreOpen to know more?

You can email us at